The team at New Music Strategies
For the past few years, New Music Strategies has been a blog about music on the internet. And the need for me to do that has changed as time has gone on.
As I’ve hinted over the past couple of months, it’s time for a transformation – and New Music Strategies is becoming something new.
Today in a city called Groningen in the north of the Netherlands, I brought together a small group of some of the finest minds in music and culture in Europe (who also happen to be some of my favourite people), and together we formed a new company under the New Music Strategies banner.
We are equal partners in the business, and we all have different skills and expertise. We’ll introduce the members of the team soon, but I thought this would be a good moment to explain who we are and what we do.
“We’re a record label” or “I’m a distributor” or “I’m a singer/songwriter” or any similar kind of variation on that theme is The Wrong Answer. I didn’t ask what you are, or how you describe your job. I asked what you do.