Aqua > Radiohead

In response to a comment that Sebastiaan from the band Ridinghood made elsewhere on this site today, that “the cultural significance of Aqua far outweighs that of Radiohead”… It’s an assertion that warrants a lot more careful consideration than...

Globalised localism: Fat Northerner

I gave a seminar presentation this week about the ways in which local identity can be leveraged to promote music on the world stage. The following day, I received an email from someone who was already doing that. This is a sponsored post. Fat Northerner is a record...

Let's test that theory

Will Hodgkinson says Radiohead’s recent efforts make it harder for independent artists to do well. I hereby offer to make his day by proving him wrong. In today’s Guardian Music Blog, Will Hodgkinson has opined that the recent efforts of Radiohead and...

Miss September

I’ll get back to the things I learned from the Dutch shortly. Some things are just interesting, and deserve your attention. This turned up in my email inbox this evening… Hi Andrew, I’m a big fan of your New Music Strategies and I wanted to tell you...

Case study: A decade lost in Argentina

As global as the internet might be, it’s not very international. As part of my series of case studies of the online music world, I thought a visit to the land of Tango might be in order. I was recently talking online with Federico Novick, proprietor of record...

Case study: Indonesian Hip Hop

The internet may be global, but geopolitics still make a tremendous difference to music business. In this connected world, the nation state still exerts its influence over the popular song. Here on New Music Strategies, we’ve looked at quirky geek-pop from a...