by Dubber | Dec 31, 2008 | Retail, Strategy
I had an email from a musician today who said he was struggling a little with the idea of giving away mp3s. It’s a really common issue, and so I thought I’d share my response. 1) You’re not giving away music, you’re giving away RECORDINGS of...
by Dubber | Sep 2, 2008 | Retail
A while back, I gave some thought to the question “How can I sell my music online?” and concluded that a good mix seemed to be getting it as many places as you possibly can using a digital aggregator like CD Baby or maybe a no-frills option like TuneCore...
by Dubber | Aug 24, 2008 | Media
So you’re putting your music online. You’re going to make it available to people, and now you have to make a decision about what file format you’re going to use, what encoding rate, and what sort of file size you’re going to subject your...
by Dubber | Aug 12, 2008 | Copyright, Distribution
The Wired Blog points to the Herculean effort of one Cliff Bolling who has been digitising his collection of 78s and uploading them for the world to listen. The thousands of files are at 128kbps (though Cliff has been saving the source WAV files to DVD) and the ID3...
by Dubber | Jun 24, 2008 | Promotion
I’ve gone on record as saying that in almost all circumstances, I’m generally opposed to the 30-second sample. 30-seconds is not enough time to learn to like a song. It might be enough to recognise one, but that’s about it. As a rule of thumb, if you...