Two days ago, this would have been way down on my list, but while it’s fresh on my mind I thought I’d mention it: you should be on Facebook.
The good news is that you’re probably already on Facebook. Statistically speaking, you’re likely to have been bombarded with invitations from friends and, about a year ago, signed up. Since then, you’ll have been bitten by werewolves, compared, sold, invited and friended so often that you’ve either succumbed to it entirely and it wastes almost as many hours of your life as television used to when you were at high school – or, like me, you’re kind of over it and only go there reluctantly from time to time.
But Facebook is a little different for you now. You’re someone who has fans and customers, so you need something more than just a profile. You’re someone who could make use of Facebook Pages.