I don’t check my web stats very often, but I was surprised to learn that nobody has visited New Music Strategies in over a week. Not one person.
When I do look at the statistics on my website, which isn’t very often, I’m always surprised to learn that anywhere between 700 and 1200 individual visitors turn up each day. Feedburner says I have 860-odd subscribers. It’s hardly broadcasting, but it’s a little bit humbling all the same.
But if I was ever to get an inflated ego about the number of people who read this blog, the bubble has been well and truly burst. I just checked, and not a single soul has read New Music Strategies since the 18th of this month. Even now, though you think you’re reading this, you’re clearly not.
Either nobody reads this site anymore, or those that do don’t actually exist.
I don’t particularly need to know how many people are reading in order to keep writing. It’s nice to feel like this is helpful — but I’m not trying to sell advertising or anything, so the information’s not critical.
The world of web stats is a bit of a mystery to me — at least from the point of view of how they work. I know this stuff is important and useful business information for people like you who want to gauge the results of different marketing strategies — so perhaps someone with a bit of technical knowledge in this department might be able to enlighten us.
If you have any clues as to what’s up, perhaps you could leave a comment below. If, in fact, you’re really there.